MORGANTOWN, W.Va. – The West Virginia University Department of Intercollegiate Athletics announced today an expanded collaboration with longtime partner Howard Hanna Premier Properties, which was given the opportunity to strengthen its bond with the WVU community by becoming the "Official Realtor of WVU Athletics."
This elevated partnership marks a historic milestone, as Howard Hanna Premier Properties becomes the first brand partner to have a presence across all Olympic sports at WVU. The expanded commitment ensures Howard Hanna will connect with Mountaineer fans year-round, creating visibility and engagement opportunities across every athletics program.
"We're proud to become the "Official Realtor of WVU Athletics" and to deepen our connections with the Mountaineer community," Barbara Alexander, Owner/Broker, Howard Hanna Premier Properties said. "By investing across every sport, we're able to stand alongside Mountaineer fans all year long and celebrate the teams and traditions that make WVU so special."
"We're thrilled to grow our relationship with Howard Hanna, who continues to step up in big ways to support WVU Athletics," Matt Wells, West Virginia University's Deputy Athletics Director for External Affairs said. "Their commitment touches every one of our sports, and that kind of investment makes a real difference for our student-athletes and the fan experience."
Through the partnership, Howard Hanna Premier Properties will showcase its brand in dynamic ways across multiple venues and sports. Mountaineer fans will see the company featured on signage during football, basketball and baseball season. The real estate brand will also present unique in-game promotions for gymnastics, wrestling, soccer and volleyball, in addition to sponsoring social media features for Olympic sports such as golf, swimming and diving, cross country, rowing, tennis, track and field and rifle. In women's basketball, Howard Hanna will continue to further its community ties by sponsoring a philanthropic three-point promotion benefiting a local charity.
"Howard Hanna's expanded investment shows the power of aligning with WVU Athletics, and it underscores how a brand can grow its presence while making an impact across every sport," added
Evan Hawkins, General Manager of Mountaineer Sports Properties.
The partnership was secured on behalf of West Virginia Athletics by athletics multimedia rightsholder Mountaineer Sports Properties, the locally based team of Learfield – the leading media and technology company powering college athletics.
About Howard Hanna Premier Properties
Licensed in West Virgina & Pennsylvania. We will market your property through our North Central West Virginia multi-list service which exposes your property to all REALTORS® that are members. Our associates can also show any property listed in the NCWV multi-list. We are proud to be celebrating our #1 ranking for 25+ years in sales in NCWVMLS.
Also, as members of the West Penn Multi-List, Inc. we can provide multiple listing services and state of the art programs to our sales associates. These programs are offered to stay current with advancing technology and enhance professionalism which results in unparalleled service to our Pennsylvania listings.
About West Virginia Athletics
The Department of Intercollegiate Athletics at West Virginia University sponsors 18 varsity sports with more than 500 student-athletes competing in baseball, men's and women's basketball, women's cross country, football, men's golf, women's gymnastics, women's indoor and outdoor track, rifle, men's and women's soccer, men's and women's swimming and diving, women's tennis, women's volleyball, women's rowing and wrestling. West Virginia University competes in the Big 12 Conference in all sports except men's soccer (Sun Belt Conference) and rifle (Great American Rifle Conference) and strives in its athletics program for national excellence and prominence.
About Learfield
Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield's presence in college sports and live events delivers influence and maximizes reach to target audiences. With solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors' Cup, supporting athletic departments across all divisions.